Cheaper Mondays ahead?

Cheap_monday_v

While the era of the 200-dollar jean is far from over, the economic climate has made the 65-dollar pair a little more appealing. Case in point: H&M just bought Fabric Scandinavien, which owns Cheap Monday, and plans to expand the brand's reach by building more stores worldwide. (It won't change the jeans' design or sell them in H&M stores, however.) Given the news that Urban Outfitters is expanding thanks to record earnings—and that luxury stores are starting to feel the pinch—it looks as though the age of cheap-chic is upon us. Then again, we told you that a year ago.

Photo: Chris Astley

candi_testa
4:02:00 PM on
03/07/08

cheap has ALWAYS been chic. Nothing says style better than knowing how to fashionably put yourself together without paying a fortune. Only schmucks and punters pay $200 for a pair of jeans. But then again if you are 25 or over, only schmucks and punters shop at Urban Outfitters. Cheap has always been chic, but by no means is all cheap chic!

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