A quarter-century of G-Shock

Casio's G-Shock watches have been weathering, well, shocks for 25 years, collaborating with some huge names in the process (BAPE, Stüssy). Tonight the company celebrates its anniversary collection, featuring partnerships with Japanese baseball team Softbank Hawks and Hawaii boutique In4mation (pictured). Kanye West, a fellow appreciator of all things Day-Glo, will be playing the party, and Spike Lee is slated to host. That's appropriate: Like the watchmaker, Spike's an expert at shocks—remember She Hate Me?

Photo: G-Shock
Tags: Gear

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