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Dior Chiffre Rouge Automatic
The brainchild of former men's creative director Hedi Slimane, the Chiffre Rouge, or Red Date, is a high-fashion, high-function hybrid. That flashy red button gets all the attention, but equally notable are invisible touches like the comfort-increasing rubber-lining on the steel band. The first-ever men's Dior-branded wristwatch has typical Slimane touches: the asymmetrical case, a severe, monochrome (plus red) palette and even Slimane's signature "scar," which runs along the edge of the watch bracelet. The only decidedly un-Slimane touch? You don't need to have a size-28 waist to fit into it.
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Price: $3,950
Year introduced: 2006
Made in: Switzerland
Case: Black stainless steel
Band: Rubberized steel
Movement: Automatic
Other features: Glow-in-the-dark numerals
Web site: dior.com
Year introduced: 2006
Made in: Switzerland
Case: Black stainless steel
Band: Rubberized steel
Movement: Automatic
Other features: Glow-in-the-dark numerals
Web site: dior.com
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